Language
English
Grammatical category
noun
Associated tags
antimagn[self] magn[other] manif[bad, other] manif[other, group] perception process
Source of term
Kim, H., & Penry Williams, C. (2021). Discovering Intercultural Communication. From Language Users to Language Use. Palgrave MacMillan.
Definition
Process of representing an individual or a social group to render them distant, alien or deviant, usually by establishing ‘the self’ as normal, natural, and unmarked.
Source of definition
Kim, H., & Penry Williams, C. (2021). Discovering Intercultural Communication. From Language Users to Language Use. Palgrave MacMillan.
Context
As well as othering the people we communicate with we may also other ourselves through our own self-conceptions. We may do this through using the following mechanism: to say that one is something is to thus say that one is not something else.
Source of context
Holliday, A., Hyde, M., & Kullman, J. (2010). Intercultural Communication. An advanced resource book for students. 2nd Ed. Routledge.